TV

TikTok Micro-Series: Made By Us Deal Brings Hannah Stocking and Adam Rose (2026)

TikTok micro-series just got a second partnership. On October 14, 2026, at the MIPCOM Cannes market, TikTok and creator-economy firm Made By Us Studios announced a multi-year deal to co-produce a slate of creator-led vertical series for TikTok and its microdrama app, PineDrama. The first two productions star creators Hannah Stocking and Adam Rose, and one of them has a score by the musician Moby. This guide covers what was announced, the two series, what TikTok and Made By Us said and what is still unknown.

Details come from Deadline, which had the news first, and TheWrap, both published October 14. Per Deadline, the pact was officially unveiled at a MIPCOM session that day. Series descriptions are the outlets’ and the companies’, not this site’s.

What to know:

  • The deal: a multi-year partnership between TikTok and Made By Us Studios for creator-led micro-series, exclusive to TikTok and PineDrama, per TheWrap.
  • The first series: Player, starring Hannah Stocking, and The Knock, starring Adam Rose opposite Zaria Simone.
  • The benchmark: Deadline says TikTok’s first micro-series partner, Issa Rae’s HOORAE, produced Screen Time, which has nearly 580 million views globally.
  • Same week: Channel 4 unveiled its first microdrama, The Guest List, for YouTube, TikTok and Facebook.

What TikTok and Made By Us Announced

TheWrap reports that the companies “inked a multiyear deal to co-produce a slate of creator-led vertical series exclusively for TikTok and its microdrama counterpart, PineDrama.” TheWrap describes it as TikTok’s second micro-series partnership, with digital creators at the center this time.

Deadline adds background on the partner. Made By Us Studios launched earlier this year, when social marketing firm Made By Us moved into digital production for the creator economy. Deadline also notes that TikTok has been working with Tubi on creator-led content initiatives this year, and that microdrama has been a major topic at Cannes this week as companies decide how to invest in it.

TikTok micro-series partnership with Made By Us Studios announced October 14, 2026: Player with Hannah Stocking and The Knock with Adam Rose
Original graphic summarizing the announcement as reported by Deadline and TheWrap.

The First Two TikTok Micro-Series From Made By Us

Player, starring Hannah Stocking

Player is described as a romantic revenge thriller. Per Deadline, it is produced by Jonas Barnes and written by Arun Blair-Mangat and Chela Reyna, with Louiza Zouzias directing. Stocking stars, also serves as an executive producer and contributed to the script, with TheWrap noting a co-story credit.

TheWrap adds that this is not Stocking’s first micro-series: she played a supporting role in Playback, one of the first SAG-affiliated microdramas. That project is separate from this TikTok deal.

The Knock, starring Adam Rose

The Knock is billed as a genre micro-series, per Deadline. It was created and directed by R.H. Stavis and executive produced by Spooky Pictures, the producer of Paranormal Activity and Weapons, in collaboration with Moby’s Little Walnut Productions. It stars actor, filmmaker and digital comedy performer Adam Rose opposite Zaria Simone of Pretty Little Liars: Original Sin. Deadline reports that Moby also composed the series’ music.

The sources differ slightly on billing. Deadline’s headline names Moby alongside Stocking and Rose, while TheWrap frames the slate as Stocking and Rose each leading their own series. Both agree on the facts above.

What TikTok and Made By Us Said About TikTok Micro-Series

Dawn Yang, TikTok’s Global Head of Entertainment & Micro-Series, said: “Micro-series are pioneering a new language of storytelling.” She added that the slate puts “creators at the center, alongside established producers and industry talent, to tell stories designed for the feed from the start,” calling it “an exciting step forward in our continued investment in the next generation of premium vertical storytelling on TikTok and PineDrama.”

Tanya Cohen, co-CEO of Made By Us Studios, said: “Creators have already transformed how audiences discover talent, culture and entertainment. Vertical series are the next evolution of that relationship.” She added: “The opportunity isn’t to make smaller versions of television. It’s to build an entirely new premium storytelling language around the way audiences actually consume entertainment today.”

The studio’s other co-CEO, Leanne Perice, said the partnership “opens an exciting new path for creators to develop scripted stories, take on leading roles and help shape the projects they’re part of.”

Screen Time: The Benchmark TikTok Micro-Series Have to Beat

Both outlets measure the new deal against TikTok’s first micro-series collaboration, with Issa Rae’s HOORAE. TikTok announced that partnership on its Newsroom on April 8, 2026: a free, ad-supported micro-series called Screen Time, produced by HOORAE Digital, for TikTok and PineDrama. TikTok’s post says the series begins with a double-date movie night disrupted by a mysterious figure who hijacks the TV and forces the couples to confess their secrets.

Deadline reports that Screen Time has amassed nearly 580 million views globally and become the top-performing show on TikTok and PineDrama. TheWrap calls it the top-performing show ever on both platforms since its April premiere. Those are the outlets’ reports of platform results, and this guide could not independently check them.

TikTok’s own April announcement framed the strategy the same way. In that Newsroom post, Yang said: “TikTok is building a new model for micro-series, pairing creator-led storytelling with scaled distribution to reach audiences faster than ever.” Issa Rae, speaking at TheWrap’s Creator x Hollywood Summit, described the partnership as a return to her digital roots, saying she wanted to tell stories “in a way that feels premium and elevated, but is concise and available to audiences directly.”

That sets the bar for TikTok micro-series from Made By Us: a free, ad-supported format with a creator or established storyteller attached, distributed through TikTok’s own network. Cohen’s pitch for the new slate is that it can “build franchises with creators who arrive with audience, community and cultural relevance already built in.”

Channel 4 Joins the Same Week

The same week brought a broadcaster into the format. Deadline reported on October 13 that Channel 4 has unveiled its first microdrama, The Guest List, a female friendship series made with beauty brand Sol de Janeiro and produced by Curly Media. It stars Jadesola Odunjo, who played Victoria in You, alongside Deba Hekmat, Mia Ito Smith and Felicity Ali, and follows four women, Amaka, Aisha, Bella and Mika, in London across five vertical shorts.

The series will drop on Channel 4’s YouTube, TikTok and Facebook channels later this month, per Deadline. Channel 4’s digital commissioning executive Ameenah Taher called it “Channel 4’s first branded micro drama foray into this space.” It is a different model from TikTok’s own: a broadcaster and a brand posting to several platforms rather than a TikTok co-production.

TikTok’s Wider Micro-Series Push

The Made By Us deal is the latest in a string of TikTok moves into scripted vertical storytelling this year.

  • April 8: the HOORAE partnership and Screen Time, announced on TikTok’s Newsroom.
  • June 3: TikTok and Sundance Collab launched a micro-series writing program, a four-week live online course on scriptwriting for micro-series for a selected cohort of participants, per Sundance.
  • September 4: the Chicago Cubs released a 17-episode rom-com on their TikTok account, covered in Nine Innings to Love: The Cubs’ TikTok Rom-Com Explained.
  • October 14: the Made By Us Studios slate.

These are separate efforts by different companies, and this guide does not claim they were coordinated. They show how many kinds of organizations, from a creator studio to a baseball team, are now treating the TikTok feed as a place to release scripted series.

Where TikTok Micro-Series Sit in the Wider Market

Deadline frames the deal as the latest example of how vertical video and microdrama are becoming central to major social media services’ video strategies, and says microdrama has been a hot topic at Cannes this week as companies decide how much to invest and which creative resources to use.

Deadline’s related-story list for the article also carries two headlines from the same corner of the business: Urban One lining up two TikTok microdramas, and Fox Entertainment and Kevin Hart’s Hartbeat striking a microdrama deal. This guide only notes that the headlines exist and does not report their details.

The pattern across the coverage is a mix of players. TikTok co-produces with creator-economy and producer partners, a broadcaster such as Channel 4 posts a branded series to several platforms, and a sports team makes its own. Each has a different goal, from reaching new audiences to selling a brand, and the reports do not rank them.

What a TikTok Micro-Series Is

Sundance Collab describes micro-series, as quoted by Indie Shorts Mag, as serialized stories told through very short episodes designed primarily for mobile viewing, and as story- and character-driven productions that still build longer arcs across installments. In plain terms, a TikTok micro-series is a scripted show cut into vertical episodes short enough to watch in the feed.

The terms “micro-series” and “microdrama” are used interchangeably in the coverage. TikTok uses micro-series, and Deadline and TheWrap use both.

What Is Not Known

  • Release dates: neither outlet gives a premiere date for Player or The Knock.
  • Deal terms: budgets, episode counts and the length of the “multi-year” term are not reported.
  • Where to watch: the series are exclusive to TikTok and PineDrama, but the reports do not describe how viewers will find them within the app.
  • The 580 million figure: how views are counted across TikTok and PineDrama is not explained in the coverage.

Frequently Asked Questions

What is the TikTok and Made By Us micro-series deal?

The TikTok micro-series deal is a multi-year partnership to co-produce a slate of creator-led vertical series exclusively for TikTok and PineDrama, announced October 14, 2026 at MIPCOM Cannes.

Who stars in the first TikTok micro-series from Made By Us Studios?

Hannah Stocking stars in Player, a romantic revenge thriller. Adam Rose stars in The Knock opposite Zaria Simone.

What is PineDrama?

Deadline and TheWrap describe PineDrama as TikTok’s microdrama app, where micro-series appear alongside TikTok itself.

Deadline reports nearly 580 million views globally and calls it the top-performing show on TikTok and PineDrama. TheWrap calls it the top-performing show ever on both.

Sources: Deadline, October 14, TheWrap, October 14, Deadline, October 13, TikTok Newsroom, April 8, Sundance Institute.