Creatorverse Incubator: Tubi and TikTok Name 12 Creators for 10 Original Series
Tubi and TikTok have named the 12 creators in the first Creatorverse Incubator cohort. In a joint press release dated October 27, 2026, the two companies said the creators will develop 10 original series for Tubi, which Fox Corporation owns, spanning “animation, horror, reality, and YA.”
The Creatorverse Incubator was first announced in March. This guide to the Creatorverse Incubator cohort reports what Tubi and TikTok said in the press release, with context from Variety, TheDesk.net and Marketing Dive. It adds no opinion or prediction.
What to know:
- Who: 12 creators, selected by Tubi and TikTok, listed in the release with their handles.
- What: 10 new series “exclusively to Tubi,” scripted and unscripted.
- Size: the announcement “marks Tubi’s biggest investment yet in building original programming with creators,” per the release.
- Not stated: TheDesk.net reports the companies “did not disclose production budgets or premiere dates for the 10 series.”
In this article
What Tubi and TikTok Announced
The release is titled “Tubi and TikTok Unveil Creatorverse Incubator Cohort, Furthering Investment in Creators,” with the subhead “Twelve TikTok Creators to Develop Ten Tubi Original Series Across Animation, Horror, Reality, and YA.” Its first paragraph says Tubi and TikTok “today announced the 12 creators selected for the Tubi x TikTok Creatorverse Incubator.”
Per the release, the announcement brings “stories from breakout TikTok stars to Tubi’s audience of 110 million monthly active users.” Tubi, Fox Corporation’s free streaming service, describes the Creatorverse Incubator as giving “TikTok creators the opportunity to develop original long-form series for Tubi, expanding their reach to new audiences.”
The release says the selected creators “are recognized across entertainment, from award shows and film festival red carpets to TikTok’s Discover List and Showbiz List.”
The 10 Creatorverse Incubator Series
Tubi’s release describes each series in a line or two. The creators’ handles below are as Tubi lists them.
Horror
- Would You Survive? A horror series where Christopher Kiely (@christopherkiely) “breaks down terrifying movies, monsters, and locations to decide whether the average person could realistically make it out alive.”
- Scare Tours: A horror series that follows film expert Allie Tran (@chronicallyscary) “as she takes fans off the screen and into the real world, visiting the locations of iconic scary movies, meeting special guests, and uncovering the stories behind the nation’s most beloved films.”
Animation
- Feeling Super: An animated comedy created by Lynnell Jones Jr. (@felleanimated) about “a broke young man who gets a new superpower every day.”
- The Roach Chronicles: An animated series created by Kendria Bland (@kendria_bland) that follows “a dysfunctional family of cockroaches navigating family drama, school troubles, relationships, and unexpected adventures.”
- Jamie Crow: An adult animated series created by Sebastian Krahl (@sebastiank22). Tubi describes it as following “an 18-year-old high school senior consumed by a dangerous obsession with serial killers.”
Comedy, dating and talk
- Kai Picks the Guy: A dating show hosted by Kai Cameron (@kaicameronisacelebrity), where “three men arrive thinking they’re there to date a female contestant, only to find themselves vetted on one-on-one ‘dates’ with Kai instead.”
- Never Have I Spent the Winter With the Romano Brothers: A comedy starring Yasmine Sahid (@ladyyasmina1) as “a city teen who moves to small-town Alaska after losing her parents,” with Alex Maystrik and Pablo Hernandez (@durafest2) as the two brothers.
- The Leasing Manager: A comedy starring Madison Humphrey (@madison.humphreyy) as “an apartment complex leasing manager trying to hit a 100% building occupancy rate.”
- Asking for a Friend: A comedy where Sabrina Brier (@sabrina.cinoman.brier) and celebrity guests “sit down each episode to work through the everyday chaos of modern friendship.”
Travel
- A Great Australian Gay Sidequest: Follows Marc Sebastian (@marcsebastianf) “as he heads down under to explore some of Australia’s most unique tourist experiences and stays.”
Counting Maystrik and Hernandez separately, the release names 12 people across the 10 series. Variety’s report lists Marc Sebastian, Kendria Bland, Yasmine Sahid, Alex Maystrik, Pablo Hernandez and Lynnell Jones Jr. among the creators selected in what it calls “the inaugural cohort.”
How the Creatorverse Incubator Works
Marketing Dive, reporting on the program’s launch on March 19, 2026, described a split of roles: “TikTok identifying the right creator talent and Tubi developing scripted and unscripted content across genres.” The resulting series “will premiere exclusively on Tubi,” which Marketing Dive said reaches “more than 100 million monthly active viewers.”
Marketing Dive also reported that TikTok would “leverage its Spotlight promotional feature to drive more user interest in the Tubi offerings,” and that Tubi would present the program to advertisers during its NewFronts showcase. At launch, Marketing Dive wrote, the initial class “will be revealed this summer.” The October 27 release is the announcement of that class.
Tubi cited research it conducted with The Harris Poll at launch, per Marketing Dive: it “found 37% of viewers want to see existing creator content on streaming platforms while 36% want to see creators cast in original series.” Those are Tubi’s figures, reported by Marketing Dive.
What Tubi and TikTok Said
Kudzi Chikumbu, Tubi’s VP of Creator Partnerships, said in the release: “The creators we’re working with have built a following, a point of view, and a body of work that people come back for,” and added: “The Incubator is where we come in as their partner, giving them the creative freedom to grow what they’ve started. We’re proud to support them as they create their first TV shows, making ambitious work they may not otherwise be able to make and growing beyond the audiences and formats that had previously defined them.”
Dawn Yang, TikTok’s Global Head of Entertainment and Micro-series, said: “TikTok is where creators build passionate communities around their work and connect their stories with audiences around the world,” and added: “We’re excited to see these creators bring their unique perspectives to original series on Tubi. Their communities on TikTok show just how much people connect with creator-led storytelling, and this partnership gives them another way to share their work with new audiences.”
At the March launch, Rich Bloom, Tubi’s general manager of creator programs, said, as quoted by Marketing Dive: “TikTok has become one of the most powerful engines for discovering creative voices and building passionate communities at scale.” He added that the partnership “allows us to work with successful TikTok creators who are ready to take the next step creatively.”
Timeline: From Tubi for Creators to the First Cohort
- June 2025: Tubi launches Tubi for Creators, per the October release.
- March 19, 2026: Tubi and TikTok announce the Creatorverse Incubator, per Marketing Dive. TikTok is to identify talent and Tubi to develop the series.
- October 14, 2026: TikTok announces a separate micro-series deal with Made By Us Studios, covered on this site.
- October 27, 2026: Tubi and TikTok name the first cohort: 12 creators, 10 series.
The release says the Creatorverse Incubator “is the next step in the evolution of Tubi’s creator ecosystem.” Variety’s report of the announcement is time-stamped October 27, 2026, 6:30 a.m. PT.
Tubi’s Creator Push in Numbers
The release puts the Creatorverse Incubator in the context of Tubi’s wider creator programming. It says that “since launching Tubi for Creators in June 2025, the platform has added more than 35,000 episodes from over 700 creators.” Tubi has also “brought the Creatorverse platform’s digital-first creator content to Fire TV and launched the Creatorverse Hub.”
In its company description, Tubi says it offers “the world’s largest collection of over 375,000 movies and TV episodes, thousands of creator-led stories, and 400 Tubi Originals.” TheDesk.net adds a note on the user figure: Tubi reports more than 110 million monthly active users, “though it doesn’t define the term ‘active user'” and notes the figure does not appear to align with similar metrics used by other streaming services.
What Has Not Been Announced
- Premiere dates: TheDesk.net reports the companies “did not disclose production budgets or premiere dates for the 10 series.”
- Budgets: the release calls the program Tubi’s biggest creator investment yet but gives no dollar figure.
- Episode counts and formats: the release describes each show’s premise, not its number of episodes or runtime.
TikTok has been building toward longer storytelling this fall. This site covered TikTok’s micro-series deal with Made By Us Studios, announced October 14, and the Chicago Cubs’ TikTok rom-com. For TikTok’s October news, see the weekly wrap-up for October 19 to 25.
Frequently Asked Questions
What is the Creatorverse Incubator?
Per Tubi and TikTok, it is a program that gives TikTok creators the chance to develop original long-form series for Tubi. TikTok identifies the talent and Tubi develops the shows, according to Marketing Dive’s report on the launch.
How many creators are in the Creatorverse Incubator?
Tubi and TikTok announced 12 creators on October 27, 2026, developing 10 series.
Where will the Creatorverse Incubator series stream?
The release says the 10 series are coming “exclusively to Tubi,” Fox Corporation’s free streaming service.
When do the Creatorverse Incubator series premiere?
No premiere dates have been announced, according to TheDesk.net.
Is Tubi free?
Tubi’s release calls itself a “free streaming service” owned by Fox Corporation. Marketing Dive describes it as free and ad-supported.
Sources: Tubi corporate press release, October 27, 2026, Variety, October 27, 2026, TheDesk.net and Marketing Dive, March 19, 2026.
