Hogwarts in the Snow TikTok LIVE: Two Streams Inside the Harry Potter Studio Tour
Photo: Ank Kumar, “The Chess Pieces, Making of Harry Potter, Warner Bros Studios, London 08,” via Wikimedia Commons, licensed CC BY-SA 4.0. Cropped, with text added; this adaptation is shared under the same license. A file photo of the Studio Tour’s giant chess pieces, not a picture from the 2026 event.
TikTok LIVE is taking viewers inside Hogwarts in the Snow, the Christmas feature at Warner Bros. Studio Tour London, with two livestreams before and at its public launch. According to the TikTok Newsroom post of November 13, 2026, the first LIVE is a tour on Friday, November 13 at 6:30pm GMT with TikTok creator @eve_edmunds, and the second is a red carpet LIVE from the launch event on Tuesday, November 17 at 6pm GMT, hosted by @mollyallin.
This article sets out what the Newsroom post says about both streams, adds what the Studio Tour’s own Hogwarts in the Snow page says about the feature, and lists what neither source has stated. Every detail is attributed to one of those two pages.
What to know:
- LIVE 1: Friday, November 13 at 6:30pm GMT, an exclusive tour of Hogwarts in the Snow with @eve_edmunds and official tour interactors.
- LIVE 2: Tuesday, November 17 at 6pm GMT, a red carpet LIVE from the Studio Tour’s launch event, hosted by @mollyallin.
- Where to watch: the accounts named in the Newsroom post are @wbtourlondon, @tiktoklive_uk and the hosts’ own accounts, plus @tiktokuk for the first stream.
- For viewers: Harry Potter-inspired gifts are available to people who tune in, including House Banners, Scarves, the Sorting Hat and the Golden Snitch.
- The series: the LIVEs are the latest stop for Museums Come Alive, which TikTok says has reached over 400M impressions as of this month.
In this article
What TikTok and the Studio Tour Announced
The Newsroom post says TikTok LIVE “is partnering with Warner Bros. Studio Tour London” (the attraction is also called The Making of Harry Potter) “to give fans an exclusive look at Hogwarts in the Snow before it opens to the public, with two special livestreams offering a front-row seat to one of the season’s most enchanting experiences.”
It adds that “as the Studio Tour is transformed for Christmas, TikTok viewers will have the chance to explore iconic sets adorned with seasonal decorations and discover the filmmaking secrets behind the world of Harry Potter.” The post is dated November 13, 2026, the same day as the first stream.
The viewing times are given in GMT. For readers elsewhere, the first stream’s 6:30pm GMT is 1:30pm Eastern and 10:30am Pacific, and the second stream’s 6pm GMT is 1pm Eastern and 10am Pacific. Those time-zone conversions are this site’s arithmetic, not part of the Newsroom post.
Friday November 13: The Hogwarts in the Snow Tour
The first LIVE is on Friday, November 13 at 6:30pm GMT. TikTok says creator @eve_edmunds “will take viewers on an exclusive LIVE tour of Hogwarts in the Snow, alongside official tour interactors, as the finishing touches are made ahead of its public opening.”
According to the Newsroom post, “they’ll reveal the intricate details that make this annual experience so special, including a first look at a new addition for 2026.” The post does not say what the new addition is.
The tour is set in the Great Hall, where, per the Newsroom post, “they’ll find Harry and Ron’s game of Wizard’s Chess, surrounded by the tables dressed for a Christmas feast.” The livestream “will be broadcast across” @wbtourlondon, @tiktoklive_uk, @tiktokuk and @eve_edmunds, and the post’s line-up lists a “Register for the LIVE here” link for this first stream.
The video above is from the 2024 edition of the feature, posted by the Studio Tour’s own account on November 16, 2024. It is included to show the kind of sets the feature dresses, not as footage from the 2026 stream.
Tuesday November 17: The Red Carpet LIVE
The second LIVE is on Tuesday, November 17 at 6pm GMT. The Newsroom post says “TikTok LIVE will take viewers onto the red carpet at the Studio Tour’s special launch event, hosted by @mollyallin.”
It says “audiences can tune in for conversations with celebrity guests and VIPs, alongside another sneak peek inside Hogwarts in the Snow.” The post does not name any guests. It lists the places to watch as @wbtourlondon, @tiktoklive_uk, @mollyallin and @eve_edmunds.
The Newsroom post closes by asking readers to follow @wbtourlondon and @tiktoklive_uk on TikTok “to join the fun.” Its last line is a Harry Potter joke: “No Floo Powder needed!”
The Harry Potter Gifts for Viewers
The Newsroom post says “to mark the occasion, viewers tuning in to the LIVEs will also be able to enjoy specially created Harry Potter-inspired gifts, including Hogwarts House Banners, Scarves, The Sorting Hat and Golden Snitch, adding an extra touch of wizarding wonder to the experience.”
In TikTok LIVE, gifts are the virtual items viewers send to creators during a stream. The post does not explain how these specially created ones work, whether they cost anything, or whether they are limited to the two streams. Those details are listed under what has not been reported below.
Where This Fits in Museums Come Alive
The Newsroom post calls the partnership “the latest stop for Museums Come Alive, TikTok LIVE’s global series that invites viewers inside cultural institutions to experience art, history and cultural moments in real time.” It says the programme “has reached over 400M impressions as of this month.”
Earlier stops named in the post include the Lucas Museum of Narrative Art, the Metropolitan Museum of Art, MoMA and the Pokémon Fossil Museum, as well as cultural destinations including Art Basel Paris and the Basilica of the Sagrada Família. The Newsroom describes the aim as “bringing audiences closer to the places and experiences they love, wherever they are in the world.”
This site covered an earlier stop in Museums Come Alive: TikTok LIVE goes inside LACMA. Other recent TikTok LIVE events reported here include the U2 LIVE premiere, Karol G’s record premiere and The Voice’s weekly companion stream.
What Hogwarts in the Snow Is
The Studio Tour’s own page describes the feature as “the wizarding Christmas you’ve seen on-screen brought to life,” and says it “returns to the Studio Tour this winter, with original Harry Potter film sets dressed for the festive season.” It lists the dates as 14 November 2026 to 17 January 2027, and says tickets “must be booked in advance.”
According to the page, the Great Hall is “lit with the warm glow of floating candles” and is “decorated with towering Christmas trees, a festive feast and flaming puddings,” and visitors can “look out for Harry and Ron playing a game of Wizard Chess on one of the long tables.” That matches the scene the TikTok post says the first LIVE will show.
The page also lists the Gryffindor and Slytherin common rooms “decorated with garlands, wreaths and Christmas cards,” the Defence Against the Dark Arts classroom where visitors can “practice the steps of the Yule Ball waltz,” the frosted Forbidden Forest trees, the icy windows of Diagon Alley and the Hogwarts castle model “covered in a blanket of filmmaking snow.” It tells visitors to look for “the miniscule snowman” hidden on the model.
For 2026, the Studio Tour page says the “new for this year” feature is a look at the secrets behind festive sound effects in its Backlot Stage: “Take your seat to discover how the magic of Christmas was brought to life through the art of Foley.” It adds that “all extra features for Hogwarts in the Snow are included in the ticket price.” The TikTok post does not say whether the “new addition for 2026” in the first LIVE is this one.
The Studio Tour page also lists separate Dinner in the Great Hall events on selected dates in December 2026 and, further on, a Hogwarts House Spirit feature from January 23 to April 19, 2027. Neither is part of the TikTok partnership.
What Has Not Been Reported
- What the “new addition for 2026” in the first LIVE is.
- Which celebrity guests and VIPs will appear on the November 17 red carpet.
- How the Harry Potter-inspired gifts work, and whether they are free.
- Whether the streams will be available to watch again afterward.
- Which of the named accounts hosts the main broadcast for each stream.
- Museums Come Alive: TikTok LIVE goes inside LACMA
- U2 TikTok LIVE premiere
- The Voice TikTok LIVE show
- TikTok LIVE shopping explained
Frequently Asked Questions
When are the Hogwarts in the Snow TikTok LIVE streams?
Friday, November 13 at 6:30pm GMT for the tour, and Tuesday, November 17 at 6pm GMT for the red carpet LIVE, per the TikTok Newsroom.
Who is hosting the livestreams?
TikTok creator @eve_edmunds hosts the November 13 tour with official tour interactors, and @mollyallin hosts the November 17 red carpet LIVE, according to the Newsroom post.
Where can I watch?
The Newsroom post lists @wbtourlondon, @tiktoklive_uk, @tiktokuk (first stream) and the hosts’ own accounts, and asks viewers to follow @wbtourlondon and @tiktoklive_uk.
When does Hogwarts in the Snow open to the public?
The Studio Tour’s page lists 14 November 2026 to 17 January 2027, with tickets booked in advance.
What are the gifts for viewers?
Viewers of the LIVEs can enjoy Harry Potter-inspired gifts including Hogwarts House Banners, Scarves, the Sorting Hat and the Golden Snitch, per the Newsroom post.
Sources: TikTok Newsroom, November 13, 2026 and Warner Bros. Studio Tour London, Hogwarts in the Snow. Harry Potter and related names, characters and indicia are trademarks of Warner Bros. Entertainment Inc. and their respective owners. TikTok is a trademark of its owner. This site is independent and not affiliated with TikTok, Warner Bros. or the Studio Tour.
